Faculty

Richard Di Shang

Assistant Professor, School of Business, Public Administration and Information Sciences

Ph.D.

Di.Shang@liu.edu

Description

Dr. Shang received his Ph.D. in Business (Information Systems) from Baruch College at the City University of New York. His research covers multiple disciplines, including economics of IS, electronic commerce, and business analytics. His research applies experiments to test insights from economics in the contexts of IT services, information goods, and online marketplaces. Recently, he has been focusing on the study of cloud computing services and social media analytics. His works have been published in leading journals, including International Journal of Electronic Commerce, Decision Support Systems, and Information Systems and E-Business Management. His research also has appeared in the Workshop on IT and Systems, the International Meeting on Group Decision and Negotiation, Hawaii International Conference on Systems Science, the INFORM annual meeting, and the International Conference on Electronic Commerce. Before joining Long Island University Brooklyn, he worked as a research scientist at Institute of High Performance Computing of Agency for Science, Technology and Research of Singapore.

Dr. Shang’s research interests lie in information economics and its applications to innovation, IT services, electronic commerce and online marketplaces. Recently, he has been focusing on the study of cloud computing services and social media analytics.

Publications

• Vragov, R., Shang, R.D. and Lang, K.R. (2012). Institutional Dependencies in Dynamic Buyout Price Models for Online Auctions, Information Systems and e-Business Management, Vol. 10 (3), September, pp. 351-366.
• Vragov, R., Shang, R.D. and Lang, K.R. (2010). Online Auctions with Buy-It-Now Pricing: A Practical Design Model and Experimental Evaluation, International Journal of Electronic Commerce, Vol. 14 (4), Summer, pp.39-68.
• Lang, K.R., Shang, R.D. and Vragov, R. (2009). Designing Markets for Co-production of Digital Culture Goods, Decision Support Systems, Vol. 48 (1), December, pp. 33-45.

Conference Proceedings

• Huang, J., Yang, Y., Shang, R.D. and Kauffman, R. (2013). A Hybrid Pricing Mechanism for Cloud Computing Services, in Proceedings of the 23rd Workshop on Information Technologies and Systems (WITS), Milan, Italy, December 2013.
• Shang, R.D., Huang, J., Yang, Y. and Kauffman, R. (2013). Analyzing the Impact of Brokered Services on the Cloud Computing Market, in Proceedings of the 17th Pacific Asia Conference on Information Systems (PACIS), Jeju Island, Korean, June 2013.
• Yang, Y, Shang, R.D. and Huang, J. (2012). Fixed, Spot and/or Flexi Pricing: An Integrated Prototype for Examining Alternate Pricing Mechanisms in Cloud Computing, in Proceedings of 22nd Workshop on Information Technologies and Systems (WITS), Orlando, United States, 15-16 December, 2012.
• Shang, R.D., Yang, Y., Huang, J. and Kauffman, R. (2012). Exploring Spot Market Users’ Willingness to Pay for Service Level Agreements in Cloud Computing, in Proceedings of the 11th Workshop on e-Business (WeB), Orlando, United States, December 2012.
• Shang, R.D., Lang, K.R., Mohan, K. and Vragov, R. (2012). Market Mechanism for Software Component Reuse: Opportunities and Barriers, in Proceedings of the 14th International Conference on Electronic Commerce (ICEC), Singapore, August 2012.
• Shang, R.D. and Yang, Y. (2012). Will Negotiation Agents Become the Next Market Mechanism for C2C and B2B Online Marketplaces? in Proceedings of the 12th International Meeting on Group Decision and Negotiation (GDN), Recife, Brazil, May 2012.
• Lang, K.R., Shang, R.D. and Vragov, R. (2009). Strategies for Providing Digital Culture Goods in the Presence of Consumer Sharing and Content Co-creation, in Proceedings of the 19th Workshop on Information Technologies and Systems (WITS), Phoenix, Arizona, December 2009.
• Vragov, R., Shang, R.D. and Lang, K.R. (2009). Experimental Evaluation of Declining Buyout Price Models for Online Auctions, in Proceedings of the 8th Workshop on eBusiness (WeB), Phoenix, Arizona, December 2009.
• Lang, K.R., Shang, R.D. and Vragov, R. (2009). The Effect of Piracy on Markets for Consumer Transmutation Rights, in Proceedings of the 42nd Hawaii International Conference on System Sciences (HICSS), Big Island, Hawaii, January 2009.
• Lang, K.R., Vragov, R. and Shang, R.D. (2008). Trading Content Access and Reuse Rights to Support Social Production Models for Culture Goods, INFORMS Conference on IS and Technology, Washington D.C., October 2008.
• Vragov, R., Shang, R.D. and Lang, K.R. (2008). Should Online Auctions Employ Dynamic Buyout Pricing Models? in Proceedings of 41st Hawaii International Conference on System Sciences (HICSS), Big Island, Hawaii, January 2008.
• Lang, K.R., Shang, R.D. and Vragov, R. (2007). Designing Markets for Open Source Production of Digital Culture Goods, in Proceedings of the 9th International Conference on Electronic Commerce (ICEC), Minneapolis, MN, August 2007.

Book Chapter

• Vragov, R., Shang, R.D. and Lang, K.R. (2011). Experimental Evaluation of Declining Buyout Price Models for Online Auctions, in R. Sharman, T.S. Raghu, and H.R. Rao (Eds.), Lectures Notes in Business Information Processing, Vol. 52, pp. 213-225, January, Springer.

Lectures and Presentations

The Impact of Brokered Services on the Cloud Computing Market, Summer Institute Workshop on Analytics for Business, Consumer and Insights (BCSI), Singapore, August 3, 2013.
Essence of Mechanism Design Research in IS, Singapore Management University (invited by Prof. Rob Kauffman for his PhD course of Foundations for IS Research), November 12, 2012.
Two-sided Combinatorial Auction Mechanisms for Sponsored Searchability Approach, Beyond Search: Semantic Computing and Internet Economics 2009 Workshop, Microsoft, June 10, 2009.
Co-production of Digital Goods, Music Business and Web 2.0 Workshop, The University of Texas at Austin, April 25, 2008.

Honors/Awards

2nd Place (out of 274 submissions), April 2014, Data Innovation Competition - Prudential Healthcare Challenge.
Nominated, Best Paper Award, August 2012, Market Mechanism for Software Component Reuse: Opportunities and Barriers, 14th International Conference on Electronic Commerce.
Runner-Up, Best Paper, December 2009, Experimental Evaluation of Declining Buyout Price Models for Online Auctions, 8th Workshop on E-Business.
Nominated, Best Paper Award, December 2009, Strategies for Providing Digital Culture Goods in the Presence of Consumer Sharing and Content Co-creation, 19th Workshop on Information Technologies and Systems.
Nominated, Best Paper Award, August 2007, Designing Markets for Open Source Production of Digital Culture Goods, 9th International Conference on Electronic Commerce.